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Marketing Manager

Riga, Latvia
Marketing Manager
In the role of Marketing Manager you will drive ATLAS brand management by building strong brand awareness via digital, advertising, external communications and creative short-term and long-term marketing strategies for new and existing customers.


  • Build ATLAS marketing strategy, marketing plans and initiatives driving engagement and loyalty of ATLAS customers.
  • Oversee marketing campaigns and branding techniques, conduct research and trend analysis on  the market.
  • Build digital marketing campaigns (including web, SEO/SEM/PPC, social media, etc.).
  • Develop high-quality external communication for major product launches and updates.
  • Conduct research demand for company products and services to identify potential customers.
  • Analyse target market, market segments and develop targeted messages, customer  communications and use cases of the content.
  • Estimate, plan and manage marketing budget (based on business targets).
  • Measure performance of marketing campaigns, determine new methods and metrics to monitor marketing effectiveness.
  • Coordinate key activities of the marketing team, drive performance and enhance development of the marketing team.
  • Conduct market research to keep a track of trends and competitors’ marketing activities.
  • Develop product messaging and positioning across every customer touch point.
  • Organise company’s conferences, trade shows and other major PR events.

Basic skills

  • Bachelor’s degree in Marketing, Communications, Digital Sciences or External Affairs. MBA is preferred but not mandatory.
  • 5+ years direct experience in product marketing in automotive, high-tech or manufacturing companies (preferably of international scope).
  • Marketing agency experience will be seen as advantage.
  • Proven experience of developing and implementing marketing as well as communications strategy to drive company growth.
  • Team management experience will be seen as advantage.
  • Proven track record of creation and execution of marketing campaigns.
  • Strong copywriting skills.
  • Excellence in presentation, strong spoken and written skills in English.
  • Good knowledge of company’s products, industry and positioning will be seen as advantage.
  • Curiosity and passion for excellence and best-in-class solutions.

Preffered skills

what we offer

  • Hands-on experience and professional challenges in highly innovative business industry.
  • International team united by unique expertise within the field.
  • Excellent work conditions and flexible working hours.
  • Health and accident insurance policies.
  • Free parking lot next to the office.
  • Corporate events, regular internal activities and other benefits.
  • Professional development opportunities based on your performance and motivation.

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